【March 10, 2024】 Today marks the official launch of the XJ Brand. Born at the historic intersection of digital civilization and humanistic spirit, we aspire to become a transformative force in global interactive entertainment.

The core strategy of the XJ Brand is built upon a threefold commitment to the future:

We are dedicated to creating deeply connected experiences, using cutting-edge technology to build digital worlds that resonate emotionally;

We focus on facilitating borderless cultural dialogue, respecting and revitalizing the unique charm of every local culture within a global framework;

We pledge to construct a sustainable creative ecosystem, where every participant can find value and growth in a fair and transparent environment.

The XJ Brand will create immersive experience platforms that transcend the virtual and the real. Through proprietary technology engines and open creative architectures, we will provide global users with interactive entertainment products that combine artistic quality with technological appeal.

Our mission is to infuse technology with warmth, to inspire thought through entertainment, and to create value through connection.

About the XJ Brand

The XJ Brand is a future-oriented interactive entertainment innovation company. We are committed to integrating technology and art to create a new generation of digital experiences, driving the evolution and development of the global entertainment industry.